Rolls-Royce awards its 2022 European Dealer

Rolls-Royce Motor Cars has announced its 2022 European Dealer Awards at its annual European Dealer Conference in London last week, according to a press release. 

Twenty-five Rolls-Royce dealers from across Europe were invited to the event at The Shard in London. On this occasion, Schmidt Premium Cars Rolls-Royce Motor Cars Munich received the prestigious European Retailer of the Year 2022 award.

The award was based on for the sustainable development of Rolls-Royce’s personalized and individualization program posters.

Rolls-Royce Motor Cars Munich has continuously developed its highly personalized car benefits, from unique equipment not found on options list, to one of its most remarkable models – the Phantom Cinque Terre, whose interiors were inspired by images of the old and colorful villages of the Italian Riviera. 

Michael Schmidt, owner of Rolls-Royce Motor Cars Munich, stated: “It is simply incredible that we have received such important recognition in front of other outstanding European colleagues. As a family company, we want to continuously improve all areas of the business, and the last few years have shown that our personal philosophy is essential for developing relationships with customers”. 

Boris Weletzky, Regional Director of Rolls-Royce Motor Cars, congratulated the Schmidt Premium Cars team: “Bespoke is Rolls-Royce. Customization and personalization of motorizations are as important to our clients as exclusivity. With Bespoke, we create unparalleled personalization opportunities in the luxury sectors, which Rolls-Royce Motor Cars Munich successfully configures in collaboration with its customers like no other in the region”. 

Boris Weletzky (Regional Director Rolls-Royce Motor Cars UK, Europe and Central Asia); Torsten Müller-Ötvös (CEO Rolls-Royce Motor Cars); Michael Schmidt (CEO Rolls-Royce Motor Cars München); Henrik Wilhelmsmeyer (Director Sales and Brand at Rolls-Royce Motor Cars); Emma Begley (Director of Global Communications Rolls-Royce Motor Cars)


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